Here are some low-budget marketing tactics that can help small businesses and organizations get more exposure.
- Use Social Media.
- Maintain a functioning website.
- Develop a brand identity.
- Work with local businesses to cross-promote.
- Create a monthly newsletter.
- Form a committee that focuses mainly on marketing and PR.
- Recruit citizens of your community that may have writing, graphic design, or web design skills to help.
- Hold annual events that people enjoy and can count on.